AGRIBUSINESS EXECUTIVE EDUCATION AND KNOWLEDGE EXCHANGE: NEW MECHANISMS OF KNOWLEDGE MANAGEMENT INVOLVING THE UNIVERSITY, PRIVATE FIRM STAKEHOLDERS AND PUBLIC SECTOR



M. Jatib et al. / The International Food and Agribusiness Management Review Vol 5 Iss 3 2003

Following are the main topics covered by the Postgraduate Course:

The International Agrifood Scenario and MERCOSUR; Economy and
Strategy of Agribusiness; Strategic Management and Business Planning;
Marketing and Communication; Capital Markets and Financial Engineering;
Formulation and Evaluation of Projects and Business Risk; Trading
Commodities; Trading Specialties; Negotiation and Organisational Analysis;
Food and Agribusiness Management and Quality Assurance.

The faculty of both Postgraduate Courses is made up of professors of the Master's
Course in Food and Agribusiness of FAUBA, professors from other Universities and
experts coming from the private sector. Professors from other countries conduct
specialised seminars as part of the cooperation activities organised by the FAP
together with various foreign universities. The Royal Agriculture College (UK);
ESSEC and INRA (France); Wageningen (Netherlands); Barcelona (Spain); Bologna,
Catholic University of Milan and Naples (Italy); Purdue, Texas A&M and North
Carolina (USA); Guelph (Canada); Sao Paulo (Brazil), and ORT (Uruguay) are
engaged in such cooperation activities.

PENSA from University of Sao Paulo Brazil has the education area in three
divisions: PENSA Agribusiness Courses, “in house” for Organizations Agribusiness
Courses, and the “Agribusiness PENSA Seminars.” PENSA Agribusiness Courses is
the traditional Agribusiness Course (14 years), 60 hours last, during the months of
April-June every year. This executive course is special for professionals related to
Agribusiness area. The “in house” for Organizations Agribusiness Courses is
focalised to PENSA clients, trying to balance the theory and practice in the
Agribusiness, attending their specifics needs. To finish the PENSA activities, the
“Agribusiness PENSA Seminars” is a new format in Agribusiness Courses by
introducing PENSA Studies of Cases (see link
http://www.fia.com.br/PENSA/publicacoes.htm, and the Annual Seminars -by 2002
the topics were networks and share strategy in organizations). Al these Seminars
are opened to employers and businessmen and businesswomen too.

4. Results and Conclusions

The first students who completed the face-to-face Executive Management
Postgraduate Course in Food and Agribusiness began their studies in the year 2000.
To date, over 250 professionals and practitioners whose main objective was to
acquire the skills and knowledge to do business attended the Courses.

Although competitiveness of food and agriculture in Argentina greatly improved
during the 90s, some sectors did not develop accordingly as a result of low levels of
efficiency, poor training in agribusiness and high taxation. Towards the end of 2001



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