Firm Creation, Firm Evolution and Clusters in Chile’s Dynamic Wine Sector: Evidence from the Colchagua and Casablanca Regions

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Blanc and Gewurtztraminer being the three dominant varieties grown not only in the
rapidly expanding coastal regions but also in the region to the far south of Chile - such as
the Bio-Bio region.

Firm Creation

This research has worked with the twenty largest wine firms in 2007 in Chile in terms of
exports of bottled wine to all world markets (see Table Three on the next page). They all
correspond to those exporters that had more than US$14mn of exports to all global
markets in 2007. On the right hand side there is the important price per litre sold in 2007.
Of the twenty companies, there are ten based in the Colchagua region - Cono Sur, Santa
Rita, Montes, Santa Helena, Los Vascos, Vinedos Emiliana, Luis Felipe Edwards,
Montgras, Casa Lapostolle and Corpora. Some are controlled by just one company. There
were no wineries based completely in the Casablanca region. Some of the wineries
control more than one company such as the Concha y Toro enterprise. They control
Concha y Toro, Cono Sur, Maipo and Vinedos Emiliana - equivalent to US$334.8mn in
export values in 2007 or equivalent to 31 per cent of the total.

Let us also look to the export prices on the right hand side. There are six wineries with
over 4$ per litre in 2007. On the one hand, they are the key exporters owned by foreign
companies - Los Vascos (Rothschild of France) and Casa Lapostolle (owned by the
Marnier Lapostolle group of France). In addition there is the Montes group, the Errazuriz
group, and the Santa Rita and Carmen groups - all from Chile although Santa Rita
controls the Carmen group as well.

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