Firm Creation, Firm Evolution and Clusters in Chile’s
Dynamic Wine Sector:
Evidence from the Colchagua and Casablanca Regions
By
Dr Robert N Gwynne
School of Geography, Earth and Environmental Sciences
University of Birmingham, UK
email: [email protected]
Structure of Report
1) Introduction
2) Methodology
3) Phases in Chile’s Dynamic Wine Industry
4) Firm Creation
5) The strategic evolution of firms
- product upgrading
- process upgrading
- upgrading in marketing and branding
6) Collaboration between firms in Clusters
7) Conclusion