The mental map of Dutch entrepreneurs. Changes in the subjective rating of locations in the Netherlands, 1983-1993-2003

a decreasing appreciation of the locations on its west flank while in the period between
1993 and 2003, this decrease extends to the eastern flank.

The results of factor analysis on the survey data suggest that three fundamental
dimensions determine the rating of possible firm locations by entrepreneurs: potency,
activity, and evaluation. Potency may be understood as centrality of location. Activity is
correlated to agglomeration size. Landscape and culture probably determine the
evaluative dimension.

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