Standards behaviours face to innovation of the entrepreneurships of Beira Interior



literature particularly the role of innovation and its diffusion in the regional or local
development.

Prior to the paradigms global-local-regional level, the systemic and network approach,
the mechanisms of governance and the rise to the knowledge economy, we can analysed
the companies behaviour relative to the following elements: process of innovation, the
mechanisms of knowledge, the networks and the system of governance. These elements
are both inter-liked and affecting each-other from within. Moreover, these concepts
reflects the before problematic and can be organized to promote the territorial
innovation and the competitiveness.

In this view, the competitive capacity of the territories does not depend only on their
endowment in traditional resources (capital, label and money), but rather depends
basically on its innovative dynamics. The territories with pro-innovation attitude (in
intangible resources - knowledge and use of the ICT) are more competitive in a world
that is increasingly marked by the internationalization and globalization.

In this context, the knowledge mechanisms: collective learning and individual learning,
improving existing knowledge and allowing the production of new knowledge. Thus, on
going training, the permanent learning, is of extreme importance for the economies to
become innovative and more competitive.

To reduce the uncertainty and the excessive risks associated with the innovation process
the networks are a good solution. The network seems to be a necessary (but insufficient)
condition to transfer skills, knowledge and heterogeneous information and sources of
innovation for the region.

However, the ability to guide and to decide the organization and regulation of the
territory to promote innovation and competitiveness depends on an efficient governance
system. The governance system, the set of institutional actors with capacity to decide on
the territory, have a central role in this process, through the projects that it define, the
regional politics and also in the organization and regulation of the local activities. It
defines the rules of the game of decision procedures, modalities of commitments and



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