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Endnotes
1 This research was funded by the Cooperative Program in Agricultural Marketing and Business,
Department of Rural Economy, University of Alberta.
2 Risk management may be defined as choosing among alternative strategies to reduce
risks.
3 This information was used in other analysis not dealt with in this paper.
4 Normative belief indicates the likelihood that a significant other would think the
respondent should approve additional borrowing. Motivation to comply captures
respondents’ willingness to do what each referent thought they should do with respect to
additional borrowing.
5 Model II is meant to explore the impact of additional information on DMs’ behavioural
intentions to approve additional borrowing.
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