Experimental Evidence of Risk Aversion in Consumer Markets: The Case of Beef Tenderness



Table 1. Descriptive Statistics for the Auction Sample

Variable

Definition

____________Meana

St.dev.

Gender

Gender of participant
Male = 1; Female = 2

1.51

0.50

Age

Age of participant

38.29

8.50

Income

Total income of householdb
(in NOK 100,000)

5.31

1.89

Education

Highest completed education

Elementary school = 1

High school = 2

University/college = 3_____________________

2.43

0.70

a Corresponding figures for the population between 20 and 60 years old in the Oslo area are 1.51,
39.80, 5.89, and 2.41, respectively, based on estimates from Statistics Norway.

b Income was categorized into six classes. The midpoints of each class were used in the estimations.

Table 2. Descriptive Statistics for the Bids________________________________________

Hypothetical Trials                      Real Trials

H1

H2

R1

R2

R3

R4

Quality A

Mean bid A

83.10

84.88

86.84

88.92

89.53

90.88

Standard deviation A

14.37

15.06

13.71

12.10

13.42

12.33

Price premium Aa

39%

38%

34%

33%

33%

28%

Quality B

Mean bid B

69.16

72.53

73.88

76.92

74.08

75.57

Standard deviation B

12.67

14.01

14.24

12.25

15.06

15.03

Price premium B

16%

17%

13%

14%

9%

6%

Quality C

Mean bid C

54.22

56.22

57.41

57.37

60.04

61.14

Standard deviation C

13.38

14.10

14.08

16.21

16.20

12.34

Price premium C

-10%

-10%

-12%

14%

-12%

-14%

Quality V

Mean bid V

61.16

63.49

66.00

68.59

69.47

72.20

Standard deviation C

13.98

12.98

12.81

13.54

14.31

14.47

a Price premium for quality A relative to quality V, measured in percent. Price premium A = 100*(Bid
A - Bid V)∕Bid V.

10



More intriguing information

1. ESTIMATION OF EFFICIENT REGRESSION MODELS FOR APPLIED AGRICULTURAL ECONOMICS RESEARCH
2. MATHEMATICS AS AN EXACT AND PRECISE LANGUAGE OF NATURE
3. AN ECONOMIC EVALUATION OF THE COLORADO RIVER BASIN SALINITY CONTROL PROGRAM
4. Computational Batik Motif Generation Innovation of Traditi onal Heritage by Fracta l Computation
5. IMMIGRATION POLICY AND THE AGRICULTURAL LABOR MARKET: THE EFFECT ON JOB DURATION
6. The name is absent
7. The Dynamic Cost of the Draft
8. Iconic memory or icon?
9. The name is absent
10. The Mathematical Components of Engineering