Table 1: Descriptive Statistics for Explanatory Variables
|
Variable |
N |
Percentage |
Std. Dev. | ||
|
Gender | |||||
|
(Male) |
Male |
100 |
0.344 |
0.4757 | |
|
Female* |
191 |
0.656 |
0.4757 | ||
|
Age | |||||
|
(Age4) |
Less than 36 years of age* |
68 |
0.234 |
0.4239 | |
|
(Age3) |
36 - 50 years of age |
103 |
0.354 |
0.4790 | |
|
(Age2) |
51 - 65 years of age |
69 |
0.237 |
0.4260 | |
|
(Age1) |
Over 65 years of age |
51 |
0.175 |
0.3808 | |
|
Regional Characteristics | |||||
|
(Suburban) |
Suburban region |
229 |
0.787 |
0.4102 | |
|
(Rural) |
Rural region |
39 |
0.134 |
0.3412 | |
|
(Urban) |
Urban region* |
23 |
0.079 |
0.2702 | |
|
Household Size | |||||
|
(Houshold_Size) |
Four or more individuals |
67 |
0.770 |
0.4217 | |
|
Less than four individuals* |
224 |
0.230 |
0.4217 | ||
|
Are there two or more children residing in the household? | |||||
|
(2Children) |
Yes |
53 |
0.182 |
0.3866 | |
|
No* |
238 |
0.818 |
0.3866 | ||
|
Are you the primary grocery purchaser of the household? | |||||
|
(Prime) |
Yes |
244 |
0.838 |
0.3686 | |
|
No* |
47 |
0.162 |
0.3686 | ||
|
Do you usually purchase organic produce? | |||||
|
(Organic) |
Yes |
99 |
0.340 |
0.4746 | |
|
No* |
192 |
0.660 |
0.4746 | ||
|
Do you regularly make use of food advertisements? | |||||
|
(Media1) |
Yes |
64 |
0.220 |
0.4149 | |
|
No* |
227 |
0.780 |
0.4149 | ||
|
Education | |||||
|
(Education) |
Less than 4 year college degree |
98 |
0.337 |
0.4734 | |
|
(Education2) |
At least 4 year college degree* |
193 |
0.663 |
0.4734 | |
|
Annual Household Income | |||||
|
(Lo_Income) |
Less than $70,000 |
164 |
0.564 |
0.4968 | |
|
(Hi_Income) |
$70,000 or more* |
127 |
0.436 |
0.4968 | |
* Refers to omitted category in the logit analysis